Die Bremer Stadtmusikanten - German Reading Lesson

Aging Essay - 910 Words

Intrinsic skin aging results from the normal chronological processes that affects all organs during aging and is influenced by numerous factors that change during aging such as decreases in hormonal production [42]. It is well established that decreases in hormonal production results in a loss of moisture in aging skin, with concomitant reduction in elasticity, epidermal atrophy, increased collagen degradation and wrinkling of the skin [43 44]. Adult skin progressively thins at a rate that accelerates with age and all components of skin appear to decrease in thickness with age [45, 46]. The changes that occur to different layers of the skin are depicted in Figure 3. Hyaluronic acid levels are high in the fetal circulation and fall†¦show more content†¦Because HA homeostasis is maintained at fairly constant levels throughout life, it is reasonable that decreases in HA synthesis are accompanied by concomitant decreases in HA degradation. There are differing observations about whether the total amount of HA remains constant in the skin with aging. In contrast to earlier in vitro [54, 55] and in vivo [56, 57] reports, recent studies report that the total amount of HA in the skin remains constant with aging. One consistent observation is that the amount of epidermal HA decreases with aging and is almost absent in aging skin [58]. Decreases in epidermal HA levels appear to be countered by an increase in the amount of HA in the basal layer of the epidermis and the papillary layer of the dermis [51]. When skin samples from 11 and 14 year olds were compared to 21 and 22-year-old skin samples, a decrease in HA expression in the stratum spinosum and increase in papillary dermis HA expression was observed. This trend continued when comparing these samples to 49, 50 and 70-year-old skin samples. No HA was observed in the stratum spinosum in the two skin samples from senescent skin from 81 and 89-year-old skin donors [58]. HA expression from 29-year-old and 81-year-old skin is shown in Figure 4. In summary, there appears to be a shift of HA expression from the epidermal layers towards lower dermal layers that occurs with aging. HA present in skinShow MoreRelated Aging Essays1688 Words   |  7 PagesWhen we are young we never think about what we are going to be like when we are 80 or 90. We just think of the present. Aging is something almost everyone experience’s in their lifetime. Everyone ages at their own rate and time, thus no one has the same experience. Some theorists believe that as we age we become disengage from society, others believe it’s the choices we make that cause disengagement from society. It’s something psychologists have argued for a long time. There is not a lot of researchRead MoreEssay on Development and Aging668 Words   |  3 Pagesthat are related to development and aging. First, I will talk about how getting older is not a time to sit out, and think life is over. Second, I will define primary and secondary aging. Third, I will talk about how a good healthy diet can help with many diseases in relation to development and old age. Lastly, I will talk about ho w technology will help many individuals to live a long and health life. Many times when people think of getting older and the aging process they tend to think of turningRead MoreThe Aging Process Essay791 Words   |  4 Pageswere nothing more than dreams. We succeeded in landing on the moon and communicating over long distance, yet there are still some boundaries we have yet to cross despite our best effort. Aging is an inevitable process of nature. While we cannot stop the ticking clock in our body, we have made it possible for aging to be delayed and relieved to a great extent through advance technology and modern governance. High-tech equipments and medications are available for the treatments of more illnesses asRead MoreAging Awareness Essay1757 Words   |  8 PagesAging Awareness The process of aging begins at birth, or conception, depending on your stance, and continues throughout life. This is fact. Whatever your opinion, there is one inescapable certainty; throughout this meticulous process we call aging, comes change-- unsolicited, irrevocable, inevitable change. While many of the changes we face as we age are celebrated and embraced, not all change is desirable, and not all are pleasant. Some of the biggest changes humans experience in their lifetimeRead MoreEssay Aging and Disability Worksheet1522 Words   |  7 PagesAging and Disability Worksheet Part 1 Identify 2 or 3 issues faced by the aging population 1. Health 2. Job security 3. Lack of respect from the younger youth 1. What is ageism? How does ageism influence the presence of diversity in society? Ageism is a negative bias against a person or group of people on the grounds of age. Ageism or age discrimination is stereotyping against individuals or groups because of their age. It is usually focused on two targets: young adults and olderRead More Science vs Aging Essay3343 Words   |  14 PagesScience vs Aging Thesis Statement: Health care and science resources should be conservatively allocated to our aging population, focusing on providing quality to the aging years without draining assets in a reckless attempt to extend life. Introduction: The demographic projections in the United Sates are significant. Between 1982 and 2030 the median age will move from 30.6 to 40.8 years and the proportion of the population over 65 will go from 11.6 to 21.1 percent (Committee on theRead MoreAging in America Essay 22784 Words   |  12 PagesWe all will one day face the reality of growing older. There are many aspects of this change that will affect us in a large way. According to the Merck Manual of Health and Aging, 1.5% of Americans are 85 or older. This research states that the number of people 100 years or older could rise from 1 out of 5,578 in the year 2000, to 1 out of 472 in the year 2050. It brings out that women have a longer life expectancy than men, among people aged 65 and older in the year 2000, there were 70 men forRead MoreDoes Aging Bring Sadness to an Athlete? Essay647 Words   |  3 Pagesyou participate in any sport. So being named an athlete is an honor because your skills are put to the test at all ages wh ich leads to the question of: does aging bring only sadness to an athlete? In this essay, this question will be answered from many different points of view including external and internal validations. Firstly, can aging bring sadness to an athlete? This question can have multiple answers of yes and no, but with my agreement with A. E. Housman I believe athletes do get sad. AthletesRead MoreNeccessary Adaptations for an Aging Population Essay711 Words   |  3 PagesWith increasing quality of healthcare, many countries around the world are now experiencing an ageing population. This involves a change in the demographic composition of the elderly and the young in a population. This means that there is a decrease in fertility rates with an increase in the number of elderly people (over 65). Therefore, the average age of the population is increasing. According to WHO, â€Å"this population ageing can be seen as a success story for public health policies, but it alsoRead MoreTheoretical Perspective on Aging Hcs/548 Essays1183 Words   |  5 PagesRunning head: THEORETICAL PERSPECTIVE ON AGING Theoretical Perspective on Aging Rachael Porchia HCS/548 September 3, 2012 Deborah Ayers Theoretical Perspective on Aging The study of aging has not been around long. Aging is natural, and occurs during an individual’s lifetime. Essentially, no one can escape the aging process many individuals 60 and over are in good health, and hold his or her independence status. However, some individuals over 60 experiences

Marketing Plan for a New Hospital Free Essays

string(100) " company and embassy make sure that we donnot need to worry about the resource of target customers\." Abstract This paper is talking about a marketing plan for Amcare hospital. Amcare hospital is a brand new private hospital in Beijing — the capital of China. Nowadays China has more than 1. We will write a custom essay sample on Marketing Plan for a New Hospital or any similar topic only for you Order Now 3 billion people, in Beijing there are about 20 millions residents, compared with such a large population base, the medical resources are quite limited, which means there are great potential opportunity for a new hospital. In this marketing plan, i demonstrate the mission statement of Amcare hospital, described the target market, analyze the SWOT and STEER of this new hospital, finally there are sales projections about the best and the worst case scenario. 1 Mission statement Amcare Hospital is dedicated to providing professional, comprehensive, tailored healthcare services to our patients. Amcare Hospital will assess the healthcare needs of patients and respond to these needs. 2 Executive Summary Who are we? Amcare hospital is a private hospital operated in an American way, this is the first meaning for Amcare, it is totally different with China’s local hospital, we pay more attention to our service and environment, although family healthcare is a new concept in China, our goal is to be the best family healthcare center. What we do? Provide tailored healthcare service is our mission, we always try to satisfy our patients and their family’s needs. We are not only focus on cure illnesses, we also try to help the community maintain healthy. Expanded Description 3. 1 Service Amcare hospital will provides medical services for routine health matters, on-going health conditions, and well-woman gynecological services. Besides this, we also offer humanization and individuation service to the patients. For example, in our pediatric department we supply American immunization schedule for those family just stay in China for a short time. Except these special medical service, we accept international insurance direct billing. Through our advanced appointment system, patient just need a call to to make a appointment which is different with China’s local hospital. 3. 2 Family healthcare Family healthcare is a brand new concept in China. Family Healthcare is a comprehensive, primary care that provides excellent medical and dental care to anyone and everyone who needs it. In simple terms, Amcare hospital is not a specialist hospital, we have medicine, dental, gynecology, obstetrics, pediatric, physical check-up department. 3. 3 Environment In Amcare hospital, all the wards are single room with bath room inside, according to size and facility, there are three different types for patients:standard room, family room, VIP room. For example,i n family room there is an extra bed for family members. If without those medical equipment, our hospital totally like a hotel. 4 Market description 4. 1 Target market Target market means a specific group of consumers at which a company aims its products and services. Target customers are those who most likely to buy. For Amcare hospital, target customers are three different groups. The first one is foreigners, according to the bureau of statistics of beijing, at the end of 2011, there about 100,000 American and European, 200,000 Koreans and 20. 000 Japanese live in Beijing. The second group is employees in multinational companies and the last group is overseas returnees. 4. 2 Needs of target customers As i mentioned above, our target customers are those kinds who received high education and good income, the characteristics of these groups are they have higher requirement about service and environment and pay less attention to price. 5 Competition According to target market, those local hospital in Beijing are not our competitors, our mainly competitor is United family hospital, this is the first private hospital in Beijing was opened in 1997, through more than ten years effort, they earn an excellent reputation in beijing’s market, but there is a significant weakness, the price are extremely high, the ordinary white-collar cannot afford such a high price. There are some other small international clinics only works on special area, so the competition is not very tough. 6 Distribution Channel 6. 1 Media For a brand new hospital, we will use social media such as TV, magazines, internet to promote our hospital, advertising is most effective when customer awareness about a service is minimal. 6. 2 Corporation membership In terms of China’s rapid growth of economic and large population, there are many multinational set up branch company or office in Beijing, so we could cooperate with those corporation, give some discounts to their staff. 6. 3 Insurance membership Membership benefits all the participants, we could work on both domestic and international insurance company. SWOT Analysis 7. 1 Strengths The strengths of Amcare hospital are good and comfortable environment, professional and patient-oriental service, less expensive price. Compared with local hospital, our service are much better, compared with out mainly competitor, our price are more attractive. 7. 2 Weaknesses For a new business, no unified corporate culture is the first weakness we should overcome, corporate cultur e reflects the core value of that company and is the guideline for what they should do and how to do. All of our staff are hired from different hospital with different background, we need at least one year to forming a stable team with Amcare style. The second weakness is lack of market recognition, people does not know who we are, and weather we do supple a professional medical service, no one wants to take adventure with their health. 7. 3 Opportunities China’s medical market was controlled by government for a long time, until now nearly 95% local hospital are still state-owned. Only recently years foreigner investment and private investment are allowed to come into medical market, at the same time, aging population increased day by day, there is great demand of medical service. To some extent nowadays we call healthcare industry are sunrise industry which shows the great potential market opportunity. Another opportunity for Amcare hospital is location, we located in the capital, many transnational company and embassy make sure that we donnot need to worry about the resource of target customers. You read "Marketing Plan for a New Hospital" in category "Papers" 7. 4 Threats Not only in China, many countries confronted with enormous challenges from aging population, there are is great demand of skilled nurse and doctors. Every year, many other countries come to China to hire nurse who can speak English, we called this brain drain, this phenomenon will lead our hospital more difficult to hired quified workers and increased our labor cost. Another threats is black sheep syndrome, there are some private hospital located in southern part of China, there are use false information cheating customers in order to earn more money, after broadcasting by medial, people will lack confidence about private hospital. STEER Analysis 8. 1 Socio-Culture impact In China, especially those old age group donnot trust private hospital, i want through our effort, people turn to have a positive impression about private hospital, we are caring more about our service and our patient’s satisfaction than our profits. 8. 2 Technology Few industries are more greatly affected by technology than health care. Technology refers to the innovations or inventions from applied science and research. As new technology enters the market, the existing products or service are pushed out. For my new hospital, one of the most important is our patients information system, through this system we share the information with front desk, nurse station, doctor office lab and some other support departments, this is an elemental factor that make sure we provide our service effectively. 8. 3 Ecological Requirement When mentioned hospital, people always connect with these words: virous, bacterial, infectious. Amcare hospital will set up a special department to control asepsis, our orientation is to be an environment-friendly hospital. 8. 4 Economic Potential Nowadays in China, because of the aging population and large population base, medical industry considered to be sunrise industry. If a hospital achieve the commitments to their patients, there will be a great economic potential. 8. 5 Regulation factor Regulation consists of the rules or restrictions placed on hospital by central or state governments. Within health care, there is a wide array of regulations pertaining to the delivery of care. In China, there are many detailed regulations about a hospital how to pricing, distribution and promotion. What we can do is just government compliance. 9 Benchmarks 9. 1 New patients rates Through diversity marketing tools, attract customers to come to our hospital is not difficult, but how to change the trial purchase to be repeat volume is what we should work on. In the first year, if our new patients rate keep increasing10% every month can be considered customers accredit what we have done. 9. 2 Satisfaction rates From the very beginning, we will conduct our patient satisfaction survey, the basic requirement of satisfaction rates should above 96%. 9. 3 JCI certification JCI is short for joint commission international, is one of the groups providing international healthcare accreditation services to hospitals round the world and brings income into the U. S. -based parent organization. This not-for-profit private company currently accredits hospitals in Asia, Europe, the Middle East and South America. Joint Commission accreditation and certification is recognized worldwide as a symbol of quality that reflects an organization’s commitment to meeting certain perf ormance standards. Now in China, only 15 hospitals got this certification, until at the end of 2012,untied family hospital is the only private hospital passed JCI accreditation. If my hospital could pass JCI certification, it will be a milestone in Amcare’s history. 10 Customer service 10. 1 Policy Our customer service policy is treat every customer with equal respect and be flexible to satisfy there needs. 10. 2 Organization Customer service organization composed of three groups: assistant, representative, manager. Assistant will be responsible for paper work and do some basic job, this position will supply for those just graduate from school and do not have much experience about customer service. Representative are mainly responsible for maintain relationship with customers, every customer in Amcare will have their own customer service representative, no matter what kind of problem they meet, their representative will take care of their issues. The highest lever is manager, this position will control the whole department and deal with complain. 11 Sales projections 11. 1 Best case scenario As the above graphic showing, the best case scenario is both the total number of patient and new patients keeps growing. The estimate maximum point will come be 360 after one and half year’s effort. 1. 2 Worst case scenario this is the worst case scenario, for a hospital, patient is everything. Without continuous new patients, a hospital is not far from closed. Conclusion Open a new business is not easy, especially my dream is open a hospital provide medical service. this marketing plan includes many things from understanding my target market ,what our target customer needs and my co mpetitive position in that market, to how can i intend to reach that market and differentiate Amcare from our competitor in order to make a sale. Due to China’s rapid economic growth and large population, this market full of opportunities, but as a new one in this market, Amcare hospital still face lots of challenges. Bibliography Actual and projected percentage of people above 65 in China (partial data from Leeder et al. , Columbia University, 2005) http://www. jointcommission. org/about_us/about_the_joint_commission_main. aspx http://www. zaijiuye. net/html/2011-1/20111231307381. htm Essentials of Health Care Marketing; By Eric N. Berkowitz, Second Edition; Published by Jones Bartlett Publishers, 2006; ISBN 0763783501, 9780763783501 http://www. famhealthcare. rg/ http://beijing. ufh. com. cn/en/home/about-us/ http://wenku. baidu. com/view/fe4aa24433687e21af45a90d. html â€Å"Healthcare Compliance 360 | HIPAA Compliance | Policy Management | JCAHO Accreditation†. Compliance360. com. Retrieved October 17, 2011. Bureau of Labor Statistics, U. S. Department of Labor, Occupational Outlook Handbook, 2012-13 Edition, Medical Records and Health Information Technicians, on the Internet at http://www. bls. gov/ooh/healthcare/medical-records-and-health-information-technicians. htm Simmons J. Primary Care Needs New Innovations to Meet Growing Demands. HealthLeaders Media, May 27, 2009. How to cite Marketing Plan for a New Hospital, Papers